To maximize ROI, pay creators based on their performance, not followers.
Instagram Pricing Guide 2019
How much should you pay content creators for collaborations?
Paying creators based on follower size is a common approach, but it's an unreliable pricing strategy. You'll overprice creators by paying for followers you won't reach.
Instead, our strategy focuses on 2 other factors:
Performance: How well creators perform in engagements and impressions. Contribution: How much they can contribute to your collaboration goals.
Our simple 4-step Guide will help you determine fair fees that will maximize your ROI.
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